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🠈  Edible Arrangements  🠊

Edible Arrangements

Edible Arrangements is a company that specializes in arranged fruit gift baskets. The gift baskets are delivered by local franchises. You can order through the site. The products are delivered by local franchises. There's over 1200 local franchises.

Tariq Farid, a Pakastani immigrant, founded the company in 1999 in East Haven, Ct. His brother Kamran Farid to opened the first store. The company started franchising in 2001.

Catterton Partners invested in the company in 2012. In a rare move, Farid was able to reacquire the company in 2017.2. Most people who sign a contract with a Wall Street bank end up losing the company.

Here is a commercial from their Youtube Channel:

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References:

  1. Wikipedia - Edible Arrangements (Drawn 10/14/2019)
  2. PR Newswire Tariq Farid Reacquired Equity (Drawn 10/14/2019)

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